DIGITA calls adhesive paper and film for indoor use 'labels'.
Paper and film used indoors without exposure to the sun, rain and wind, such as the things distributed as novelties and put on products are categorized as 'label printing'.
'Label printing' uses inexpensive but non-weather resistant ink for printing. Please note that if you use the products outdoors, paper or ink will deteriorate within 1 year.
'Stickers' are produced for the purpose of advertisement or decoration.
Stickers are mainly used outdoor for advertisements due to their long lasting durability. We use weather resistant ink for sticker printing. due to the high quality print out for outdoor products colors remain intact for years.
Printed stickers are supposed to be used outdoors, so it is difficult to tell the expected weather resistant period. The weatherability of ink is 3 - 5 years (depending on the application), but that of artificial paper is 1 - 3 years (can be longer depending on the application) because the durability period of artificial paper is shorter than that of ink.
Weather resistant period of vinyl chloride materials is almost the same as that of ink, 3 - 5 years, so the durability period of printed stickers can be 3 - 5 years (depending on the application).
Please keep in mind that the weatherability of various kinds of paper explained above is not guaranteed depending upon application procedures and surfaces.
Also the weatherability of ink can be varied depending on printers and types of ink used for printing, and therefore it cannot be guaranteed.